From time to time, we have a chance to work on Hemp products too. It is always a challenge because there are so many of them on the market. So, it’s not easy to be unique and still stay on the line.
For this particular product, the client wanted to show the natural and calming benefits of the product.
As most of the similar products are primarily in green color code, we decided to got with warm, earthy tones. The color of the bottle was dark umbra and the cap black, so it pretty much dictated the direction.
The idea was to get the feeling of the calmness of the early morning. Nature is just waking up and the sun shines gently to the Earth. That is why we decided to go with a beautiful landscape photo in the background.